Marketing & Communications Coordinator

Job Summary

Under the guidance of the Marketing Manager, The Marketing and Communications Coordinator will play a pivotal role in supporting the execution of Hotel X Torontos marketing and communication strategies. This role requires a proactive individual with strong writing, communication, and organizational skills. The ideal candidate is creative, detail-oriented, and thrives in a collaborative environment.

Role and Responsibilities

Internal Communication and Updates:

• Regularly update internal screens throughout the property with current events, promotions, and relevant updates.
• Collaborate with departments to ensure timely and accurate updates are displayed.

Digital Platform Management:

• Update digital platforms with the latest information, ensuring consistency and accuracy.
• Work with the web team to enhance user experience and ensure all content aligns with brand guidelines.

Email Communication:

• Write, design, and distribute internal and external email communications.
• Monitor email performance metrics and implement improvements where necessary.

Review Management:

• Respond to all online platform reviews on behalf of the company, maintaining a professional and empathetic tone.
• Address guest concerns raised in reviews promptly and escalate when necessary.

Social Media Community Management:

• Monitor and engage with the community across all social media platforms.
• Respond to comments, questions, and direct messages in a timely and brand-appropriate manner.
• Assist in developing strategies to grow engagement and follower base.

Copywriting:

• Create compelling and brand-aligned copy for campaigns, advertisements, and promotional materials.
• Collaborate with the design team to ensure cohesive messaging across all assets.

Content Creation:

• Write engaging blogs to maintain a consistent posting cadence, showcasing the propertys unique offerings and local attractions.
• Research and incorporate relevant trends and topics into blog content.

Qualifications

• Bachelors degree in Marketing, Communications, or a related field.
• 2+ years of experience in marketing, communications, or a similar role.
• Excellent written and verbal communication skills.
• Proficiency in social media platforms and community management tools.
• Experience with content management systems (CMS) and email marketing platforms.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Creative thinker with a passion for storytelling and brand building.
• Knowledge of the hospitality industry is a plus.
• Able to work independently to move projects through to completion, prioritize tasks and meet deadlines.

Hotel X Toronto is committed to accommodating people with disabilities as part of our hiring process. If you have special requirements, please advise Human Resources during the recruitment and selection process.

We thank all applicants; however, only those selected for an interview will be contacted.